The Outdoor Retailer Summer Market 2015 show cycle includes multiple list rental program changes including:
– More refined list segments for better targeting and lower price points
– Matte finish is now OR’s standard (replacing a less earth friendly gloss coating) Learn more
– Easy to use ‘add to cart’ feature to add your own customer list to your mailing
– Improved shopping cart experience so you may easily add mailing to your own customer list to your order
– Preshow and post show list availability to further encourage year-round engagement
– Dedicated blog to share best practices and other relevant information
– Newly branded standalone portal focuses solely on OR
